Canon XF 305

Canon XF 305

Canon XF 305

Canon XF 305

Canon XF 305

Canon XF 305

Canon XF 305

Canon XF 305

Canon XF 305

Canon XF 305

“The final images are simply amazing. and they do look great. There is no way anyone would know that it wasn’t the actual product!”

Emily Robertson Web Producer, SellPoint Inc.

Our Role:

  • Creative
  • User Experience
Client: Canon XF 305 Project: Canon Technology: Photoshop, 3DS Max Description:

When Canon redefining their professional handheld video camera’s, the XF 305 was their flagship model.  They wanted to capture the essence of the product for their marketing efforts.  DaBomb Media had worked with their PowerShot product teams to build photo-realistic models in the past, but this was a much bigger challenge.    We created a stunning 3D product visualization of the new video camera.  What makes Canon the leader in cameras and camcorders, both on the consumer and professional levels, is their attention to detail.  We matched that attention to detail with a 3D model that even the product managers and Canon couldn’t tell was a 3D model and not a photograph.  And that is coming from a company that makes the best photo equipment in the business.  I guess we are doing something right!

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